The Season of BIG NEWS is Coming Fast
Maximize Your Share of Voice this Fall September through November is a crucial period for big announcements and big decisions across various industries. For B2B [...]
Momentum is Building in Tech, and So is the Noise
Batten down the hatches! New technologies are rapidly transforming business processes of all kinds. Policy and compliance requirements are shifting across industries; cyberattacks are on [...]
Mid-year is Looming: Time to Upgrade or Initiate PR
We are all a couple of months away from the back half of the year, and it has been a long year already amid persistent [...]
Bad Strategies in Tech PR Don’t Work
PR results require skill. To take over a category via PR, concepts must be vetted, researched, and timely, providing meaningful insights in alignment with the [...]
Top 3 Highest Outcome PR Strategies in B2B Tech
Over the years, anthonyBarnum has collected numerous case studies and outcomes on the most far-reaching and highest ROI PR strategies for B2B tech companies seeking [...]
Prepare: 2024 Ushers In a Tech Category Wave
Most of us were happy to slam the door shut on 2023. While realists do not expect the changing of the year to instantly cure [...]
anthonyBarnum’s Top 10 Placements of 2023
There are so many ways to create meaningful thought leadership. To that end, we've compiled some of our favorite earned media placements of 2023 [...]
The Q1 B2B Tech Product Launch: Are you ready?
The end-of-year countdown has begun... Many of our clients are working on rapidly advancing their product platforms in the back half of 2023. Across the [...]
Tech PR Trends in Q4 2023
It's Fall, Y’all... and things are DIFFERENT. Things feel different, don’t they? Investment dollars are pouring into AI, cleantech, and healthcare technologies. The news environment [...]
The Do’s and Don’ts of Tech PR in Q4
With summer coming to a close, tech companies are ramping up to finish the year strong. Q4 expectations and an eye toward performance for Q1 [...]