Tech and Healthcare PR Designed for Predictive ROI

anthonyBarnum is a different type of PR firm driven to create high cadence, message-intensive earned media and influencer campaigns that dramatically  increase technology and healthcare tech company’s visibility.

A key differentiation lies in our proprietary methodology that is built on years of tested approaches, case studies, and analytics of campaign outcomes. This data has enabled us to create PR campaigns with estimated predictive outcomes and guide campaigns to maximum overall earned media and reach.

Thought Leadership Drives Earned Media Results

anthonyBarnum continuously originates thought leadership to generate meaningful momentum. A key facet of the approach is pairing product and service differentiation within thought leadership concepts that commands the attention of top reporters and editors.

Our team researches, builds narratives, and infuses and shapes data to bring awareness and context to advancing technology solutions.

anthonyBarnum’s PR Method for High Cadence Earned Media Coverage for Technology and Healthcare Tech:
    • Align with marketing’s top business objectives and audience
    • Evaluate the sector ecosystem to understand key themes
    • Conduct deep concept research to capture micro and macro trends
    • Build-out thought leadership platforms supported by data
    • Establish an ongoing cadence of media outreach

Learn more about the Early KPIs of PR