Loading...
About 2017-06-12T19:46:37+00:00
ABOUT
anthonyBarnum is a national public relations and social media firm serving complex industries including technology, real estate, professional services firms and health care. Our approach is distinguished by the ability to create systematic campaigns with quantifiable and measurable results that impact companies’ most critical marketing objectives.
TEAM MANAGEMENT
Melissa_AnthonyMelissa Anthony
Founder & CEO

As CEO of anthonyBarnum, Melissa Anthony focuses on establishing a vision for public relations and social media designed to serve organizations’ most important business objectives. Known for her direct and analytical approach, she leads the firm’s business strategies, market offerings and distinct data-driven methodologies.

With 20 years of experience in public relations, the native Texan began her career in New York City where she held positions at renowned firms, including Access Communications and Ruder Finn. She has represented the Czech Republic in its accession to the EU, several of the largest companies in the world, and collaborated with numerous visionary leaders and entrepreneurs to distill their objectives into meaningful public relations strategies and results.

Melissa has served on the boards of Greater Austin Chamber of Commerce and Central Texas Food Bank. She is recognized by Austin Business Journal as one of the most powerful women in business in the region and has received numerous awards for her civic contributions in support of veterans.

Leslie_LordLeslie Lord
Vice President

Leslie has more than 10 years of experience developing and executing successful campaigns for clients. She began her career in New York City working at one of the top 10 independent public relations agencies in the country, DKC News.

At anthonyBarnum, Leslie works on high-impact public relations activities for technology, health care, aviation and professional services clientele. She works hand-in-hand with mid-market CEOs to execute their communication initiatives while managing high-performance teams.

In addition to leading campaigns, Leslie develops key operational processes for the firm, and oversees and mentors junior team members.

Matt_MaurelMatt Maurel
Vice President

With more than 10 years of experience in high-level public relations and marketing, Matt leverages his wide range of expertise across multiple industries in both the public and private sectors to create dynamic, meaningful public relations programs.

Matt strategically partners with companies to architect and execute successful tier one national media campaigns. He specializes in synthesizing key concepts and issues for some of industry’s most complex sectors.

Prior to joining anthonyBarnum, Matt spearheaded multiple marketing and crisis communication campaigns for Louisiana’s Governor Bobby Jindal and The Louisiana Department of Education. Additionally, he has worked alongside the Greater Baton Rouge Food Bank and The Humane Society.

Amanda_AbbottAmanda Abbott
Account Director

Amanda Abbott has more than 20 years of experience as a broadcast journalist and as a public relations executive. From interviewing three presidents to architecting complex PR strategies, her experience is vast.

Amanda leverages her extensive background to help companies reach strategic and multifaceted public relations objectives. Her areas of expertise include media training, crisis management and complex visibility strategies.

Amanda also has a finely honed understanding of how to successfully navigate a broad range of legislative and regulatory issues facing corporations, associations, nonprofits and individuals across multiple industries.

As a broadcast journalist, Amanda earned multiple Emmys for her investigative work. She’s currently active with the Susan G. Komen Foundation, Sunshine Kids and HelpingHand.

Mikala_FergusonMikala Ferguson
Account Supervisor

As account supervisor, Mikala is charged with executing campaign strategies aligned with the business and marketing priorities of anthonyBarnum clients. She serves as both advisor and leader on the totality of the campaign, and is ultimately responsible for campaign outcomes.

An award winning media strategist and social media architect, Mikala works on high-impact public relations activities for real estate, technology, legal and professional services clientele.

In addition to achieving effective campaigns for clients, Mikala trains the production team in anthonyBarnum’s methodology, and develops collaborative relationships with influential, market shaping reporters.

Dave_DixDave Dix
Senior PR Specialist

Dave Dix has spent more than 25 years in corporate strategy, public relations and journalism. He was an editor at Wired Magazine, Adweek and CNET, and has written everything from features, interviews, cover stories and opinion pieces to breaking news. He has run campaigns for companies both large and small, working for tech giants such as Dell, Novell and WordPerfect.

Dave is adept at crafting competitive market positions, articulating value propositions and accelerating company growth. He researches and analyzes complex news environments to help clients define new thought leadership positions.

At anthonyBarnum, Dave analyzes news trends, develops pitches, distills client differentiators, and identifies trends impacting public relations to keep clients informed of shifts in the media and social media environment. Read more on LinkedIn.

aB_Values