The Season of BIG NEWS is Coming Fast
Maximize Your Share of Voice this Fall September through November is a crucial period for big announcements and big decisions across various industries. For B2B tech marketers, this makes early fall an ideal time to review and refresh their budgets and plans to ensure a strong presence and drive results by year-end. What are the most impactful and common releases for the fall? Product Releases – 'Tis the season for tech companies to launch new products and release new feature updates. These may often correspond to key conferences and events. [...]
Thought Leadership for AI
Artificial intelligence technology platforms are receiving enormous amounts of funding and attention. Today, many of anthonyBarnum PR’s clients have AI in their B2B software solutions. For the last several years AI has been gaining momentum toward transformation – driven by the efficiency and capabilities it [...]
2022 Themes for Thought Leadership — Hooking Reporters and Customers
The new year brings new focuses, trends, and themes by the trade and business media. Patterns of media interest are emerging across verticals as we move through the first quarter. Themes we had hoped to leave behind in 2021 are persisting, and some issues are [...]