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Blog 2017-07-23T15:34:46+00:00
20Jun, 2017

What Reporters Want from PR: Relationship Building

By | June 20th, 2017|aB Blog|Comments Off on What Reporters Want from PR: Relationship Building

Recently, we wrote that one essential component of good public relations is having strong content about product and services available. Equally important, is cultivating strong relationships with reporters and editors. How corporate messages are personally delivered to media organizations, and the strength of the relationships a brand builds with journalists, is critical. Smart brand marketers choose to invest in building PR programs carried out by people who are attentive, responsive and respectful of journalists. Even if a marketing team has crafted the most brilliant and articulate corporate collateral, it’s of [...]

9Oct, 2016

You’re already doing PR and social media! Great job! But is it any good?

By | October 9th, 2016|aB Blog|Comments Off on You’re already doing PR and social media! Great job! But is it any good?

anthonyBarnum’s midmarket clients are visionary. The executives we work with range from serial entrepreneurs to executives who have a transformative drive for their organizations. They are seeking to accomplish a growth strategy, fully support their marketing plan, and compete at higher and higher levels. Some [...]

20Sep, 2016

Fewer Words, More Visuals – Make Your Content Stand-out

By | September 20th, 2016|aB Blog|Comments Off on Fewer Words, More Visuals – Make Your Content Stand-out

OK, I know as public relations professionals we scream it from the rooftop—content is king when it comes to a PR campaign. But reading content without any visual elements is like eating a salad without dressing. The story may be intriguing but reading a steady [...]

15Sep, 2016

The B2B Brand: Start Listening to Millennials, NOW

By | September 15th, 2016|aB Blog|Comments Off on The B2B Brand: Start Listening to Millennials, NOW

Many of today’s leading companies are going through a vast demographic shift. The change has been well-documented as baby boomers begin to retire from the workforce at an ever quickening pace. Their heirs, the Gen-X crew, has been increasingly leading business efforts over the last [...]

9Aug, 2016

anthonyBarnum Unveils a New Brand to Capture the Firm’s Expertise

By | August 9th, 2016|aB Blog|Comments Off on anthonyBarnum Unveils a New Brand to Capture the Firm’s Expertise

We are excited to share our rebranded website at www.anthonyBarnum.com. This new site represents far more than an update—it’s the distillation of what we do that is so unique in public relations. anthonyBarnum specializes in complex sectors – and the most complex subject matters in [...]

30Jul, 2016

512tech – Here's how you can own a former Austin tech CEO's multimillion-dollar mansion

By | July 30th, 2016|Uncategorized|Comments Off on 512tech – Here's how you can own a former Austin tech CEO's multimillion-dollar mansion

April 27, 2016 By Lilly Rockwell and Shonda Novak Vignette co-founder Ross Garber is using Austin-based Concierge Auctions to sell his home. We have a case of real estate envy over at 512tech. Ross Garber, a co-founder of software company Vignette that was sold for [...]

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